{"id":6810,"date":"2022-09-29T08:00:00","date_gmt":"2022-09-29T08:00:00","guid":{"rendered":"https:\/\/mig-prisma.com\/mig-prisma-hace-realidad-el-primer-metaverso-de-santalucia\/"},"modified":"2026-05-21T08:05:10","modified_gmt":"2026-05-21T08:05:10","slug":"mig-prisma-makes-santalucias-first-metaverse-a-reality","status":"publish","type":"post","link":"https:\/\/mig-prisma.com\/en\/thinking\/casos\/mig-prisma-hace-realidad-el-primer-metaverso-de-santalucia\/","title":{"rendered":"MIG PRISMA makes SANTALUC\u00cdA's first metaverse a reality\u00a0"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Our agency <strong>MIG PRISMA<\/strong> launches a new project <strong>para el Instituto SANTALUC\u00cdA,<\/strong> SANTALUC\u00cdA Group\u2019s corporate social responsibility platform focused on financial education, social welfare, future savings, and sustainability.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <strong>first metaverse created in Spain for the financial education of young people<\/strong>It is also the first metaverse created within the Spanish insurance group, which has firmly committed to the concept and development proposed by our agency.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>#MetaversoISL, the first financial education metaverse for young people.<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This concept lies at the heart of the strategy developed by the SANTALUC\u00cdA Institute to mark Financial Education Week, which begins on Monday, October 3. Through this metaverse\u2014available from September 29 to October 6\u2014the company aims to show young Spaniards the importance of acquiring and continuously developing financial knowledge and skills. Such skills help mitigate the risk of making poor choices or decisions with uncertain outcomes that could impact both their immediate present and, more importantly, their future.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We wanted to find a space where young people felt that we were speaking their language. Creating a virtual world provided the ideal context to convey that knowledge through entertainment. Within this metaverse, users can interact via their avatars, access exclusive content, and play games, all while grasping these financial concepts.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can watch the video summarizing the initiative here.&nbsp;&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"MIG PRISMA makes SANTALUC\u00cdA&#039;s first metaverse a reality\" src=\"https:\/\/player.vimeo.com\/video\/755133265?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Do you accept the challenge? Dive in now! <a href=\"http:\/\/www.institutosantalucia.es\/metaverso\" target=\"_blank\" rel=\"noreferrer noopener\">#MetaversoISL<\/a> and find answers to the financial challenges the world presents us with.&nbsp;&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Nuestra agencia MIG PRISMA estrena un nuevo proyecto para el Instituto SANTALUC\u00cdA, la plataforma de responsabilidad social corporativa en materia de educaci\u00f3n financiera, previsi\u00f3n social, ahorro futuro y sostenibilidad del Grupo SANTALUC\u00cdA.&nbsp;&nbsp; El primer metaverso creado en Espa\u00f1a para la educaci\u00f3n financiera de los j\u00f3venes. Es, a su vez, el primer metaverso creado dentro del [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6811,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-6810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos"],"acf":{"alt_intro_image_active":false,"alt_intro_image_hidden":true,"alt_intro_image":null},"_links":{"self":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/posts\/6810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/comments?post=6810"}],"version-history":[{"count":1,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/posts\/6810\/revisions"}],"predecessor-version":[{"id":9297,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/posts\/6810\/revisions\/9297"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/media\/6811"}],"wp:attachment":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/media?parent=6810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/categories?post=6810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/tags?post=6810"}],"curies":[{"name":"WP","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}