{"id":7723,"date":"2025-02-01T00:00:00","date_gmt":"2025-02-01T00:00:00","guid":{"rendered":"https:\/\/mig-prisma.com\/proyecto\/era-eyewear-naming-identidad-y-plataforma-de-marca\/"},"modified":"2026-10-13T13:53:34","modified_gmt":"2026-10-13T13:53:34","slug":"era-eyewear-naming-identity-and-brand-platform","status":"publish","type":"proyectos","link":"https:\/\/mig-prisma.com\/en\/proyectos\/era-eyewear-naming-identidad-y-plataforma-de-marca\/","title":{"rendered":"ERA Eyewear"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Creating a new brand for a new era of visual style\u2014that was the brief we received from ENSO Eyewear and the challenge our Brand Construction team took on. With Era Eyewear, we aim to usher in a new era in the eyewear industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We sought to go beyond mere brand identity; Era is a movement, a style statement, and a manifestation of our individual judgment in the face of a sea of \u200b\u200bbasic options that opt \u200b\u200bfor a depersonalized, common identity.<\/p>","protected":false},"featured_media":8711,"template":"","class_list":["post-7723","proyectos","type-proyectos","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/proyectos\/7723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/proyectos"}],"about":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/types\/proyectos"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/media\/8711"}],"wp:attachment":[{"href":"https:\/\/mig-prisma.com\/en\/wp-json\/wp\/v2\/media?parent=7723"}],"curies":[{"name":"WP","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}