#026FF5

E.commerce Santalucía AM

Customer
SANTALUCÍA Asset Management
What did we do?

UI Design, UX Design, Technology Development and multi-API integration, SEM, SEO.

Parts and actions

- E.commerce www.santaluciaam.es

- Investment School Blog

- Print

- Spot 20"

- 360° Display

- Newsletter

- Corporate video

- Podcast

- SEM Strategy

- SEO Strategy

- Inbound strategy

- Social Media Management

Comprehensive redefinition of the digital ecosystem of the Santalucía Group's investment fund manager, with a special focus on the development of its corporate portal and e-commerce www.santaluciaam.es, with a completely new user experience that personalizes the process of acquiring a savings solution according to the investor profile and savings objectives of a user.

The project was complemented with the development of an inbound strategy whose epicenter is the creation of an Investment School where a multi-format content strategy aimed at increasing the investment knowledge of Spanish society is generated.

The documentary
"Y a mí qué el dinero" is the first documentary made in Spain that addresses the effects of Economic and Financial Education on young people and their future.

Results

Increased traffic

+3.000%

Conversion rate

+400%

Followers and Engagement

+270%