HumAIn power for transcultural people
& Brands

We are an ecosystem of strategy, creativity, and technology designed to unlock the full potential that brands have to establish authentic connections with transcultural and multidimensional consumers.

We create ideas based on the knowledge and understanding of new cultural catalysts, continuous experimentation with emerging trends, and the development of dynamic narratives that lead to inspiring brand experiences. We combine the talent of transdisciplinary teams with the power of data, technology, and artificial intelligence.

Nothingness is not emptiness.
Not a lapse of time.
It is the starting point.
The moment before deciding,
Create and transform.

Is to look to the future without taking anything for granted.

It is the unresolved question.
The answer without writing.

25 years have taught us to start from scratch every day. To understand each project as a learning experience. To receive each brief as a challenge.

And now, looking back, we don't see this milestone as an end to a chapter, nor as a pause. It's an excuse to reflect on what has brought us here. And to start again, over and over.

Because 25 years later, we're still working from the same place.

Facing nothing. Daring everything.

a portion of

PRISMA is an agency owned by MIG ESPAÑA, S.A., a company that owns various businesses operating both in Spain and internationally, functioning as an ecosystem of solutions for the organisational transformation of companies and organisations.

MIG is structured around two divisions, MIG BUSINESS (Specialised solutions in marketing, communication, digital innovation, technology, data, commercial consulting and organisational change) and MIG VENTURES (Digital Business Factory).

We are a liquid organisation model, prepared for the era of digital and technological disruption in which we live. Our business units combine strategic, technological, digital, and creative capabilities to provide a global and, at the same time, hyper-specialised response to the challenges of any organisation that wants to conquer the future.

MIG Business

Our agencies and consultancies drive brand transformation through marketing, creativity, communication, digital innovation, people, and organisational evolution.

SCALE

MIG venture

We develop products, technological solutions, and new business models, applying our capacity for innovation, the talent and expertise of our teams, and our business vision.

LXP Next Generation

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OGMIOS LXP

Real Estate SaaS

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Imnosas

Digital All-in-One Agenda

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Klee poo

Automated diagnostics that analyse whether a website is ready to be visible, interpretable, and relevant in the new AI-driven search environment.

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ANALYZER

Diagnostic tool that identifies and prioritises genuine automation opportunities to improve efficiency, reduce manual tasks, and enable operational quick wins.

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OPTIMISE

A business intelligence solution that analyses public market information to detect, structure and prioritise actionable business opportunities.

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MARKET SENSE AI

Generative AI to adapt content for different buyer personas, channels, and formats, accelerating the production of personalised, multi-channel campaigns.

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SMART

Predictive system that qualifies leads, identifies their purchase intent, and activates commercial or nurturing actions based on their probability of conversion.

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