In everything that is seen, there is always a part that is not seen. Today we bring you that part.

To delve into a place to see something of creative process. Who are the main characters«behind«...probably those of us here, navigating this network with more or less timidity. But with something we share: we love doing this, and in the face of that; gratitude.

This «behind the scenes» belongs to the Longevity Hub Madrid launch campaign for Clinique La Prairie, a brand with over 90 years of history – a specialist and pioneer in longevity; and with which we are communicating that it is opening its grand doors from Switzerland to bring a corner of its magic to an exclusive space in Madrid.

And so Clinique La Prairie opens its doors, we open the doors of MIG Prisma to show the people who make real everything we do and who are part of who we are.

In the uniqueness of the human, mime, closeness and a face: we share snippets of this campaign that included a lot more, but today... we're focused on this.

And now what we see...

For those of you who wanted to see the results of the campaign, we're sharing one of the commercials. The concept, media plan, and full production of the launch campaign were handled by our teams. MIG Prisma y MIG Welding!