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MIG acquires the 25% from the human resources consultancy WELLHUMAN

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  • The operation marks the culmination of the strategic alliance between the two, which began in February 2020.
  • MIG Wellhuman enhances its HR consulting solutions by leveraging synergy with other group companies.
  • With this integration, MIG consolidates its value proposition to the market in terms of organisational transformation..

The MIG company consolidates its proposal for Business solutions to drive organisational transformation in companies and organisations by acquiring a 25% stake in Wellhuman, a consultancy specialising in HR management.

Under the concept Helpful Human Resources, the consultancy founded by Jorge Martínez Ramallo y Antonio Duarte, professionals with extensive experience in multinational companies such as Aviva Europe, DHR Global, Plus Ultra, Laureate International Universities, Hertz, Calvin Klein or Tyco International, proposes a liquid model radically different from the classic consultancy model, where the simplicity, closeness and flexibility They make a difference.

The value proposition is enhancing team performance, nurturing talent and developing people professionally accompanying them throughout the cycle employee life with Value-added HR processes. These processes will improve productivity, achieving a positive impact on the bottom line.

“MIG Wellhuman is a business partner who makes things happen by completely aligning us with the company's purpose, also boosting talent and working on strategic intangibles such as motivating people and teams.”, points out Jorge Martínez Ramallo. 

Antonio Duarte emphasises that “Our purpose is to redefine how companies manage their organisational talent; at any time and in any environment. In contexts of extreme uncertainty, such as the present, it is more necessary than ever to turn this uncertain situation into an opportunity.”.  

As an outsourcing consultant, MIG Wellhuman It is primarily aimed at those companies and organisations that have a limited or non-existent Human Resources department and require value-added people management services to adapt them to the disruptive world we live in, but also at larger organisations that need surgical solutions to specific problems in terms of employer branding, employee engagement, internal communications, change management or corporate training, among others.

Organisational transformation

With this corporate move, MIG It complements its organisational transformation services by expanding them into four areas. On the one hand, marketing, digital experience, advertising, communication and content through its omnichannel marketing agencies MIG Prisma and their audiovisual production company cross-media MIG Welding; Digital business, Data intelligence, technological solutions and digital consulting with MIG Embryonic; and talent development handy human resources Or MIG Wellhuman.

For David Galán, Director General of MIG, “This operation consolidates and makes even more tangible a truly differential offering of business, marketing, and technology solutions, as few market players can offer such a cross-cutting vision of the organisational transformation process. This is because, in addition to the aspects of creativity, customer experience, technology, and data, we now add the integration of the most decisive asset for all of this to happen: people. 

On the other hand, Jorge Martínez Ramallo states that “Thanks to MIG's creativity, technology and digitalisation solutions, we can increase the impact of Human Resources management processes, empowering talent, elevating it and impacting organisational productivity with high value-added solutions.”.

“We want to be your travel companion in the process of redefining how an organisation's talent is managed in any environment. To achieve this, we adapt to the particular needs of companies of any size., add Antonio Duarte.

About MIG

MIG (www.migadvertising.com) is a company dedicated to creating business solutions for competing in this new, radically disruptive environment in which brands and organisations of all sizes and sectors operate. MIG owns different brands that operate, both in Spain and internationally, in sectors such as marketing, communication, advertising, mediatech, the development of complex digital environments, the Business intelligence Hello, technology consulting.

About MIG Wellhuman

A new way of understanding human resources consulting. Making it easy, practical and efficient for our clients to manage people, their motivation, engagement, development and to drive organisational transformation processes.

Comprised of professionals with over 20 years of experience in national and international companies, they offer their knowledge, expertise, and resources to small and medium-sized organisations, or multinationals without human resources teams in Spain. Their aim is to activate the business around 5 fundamental pillars: adding value to the organisation by driving initiatives that help differentiate them from their competitors; placing the customer at the centre of processes, boosting productivity, and equipping the organisation with change management tools, reducing reactivity and inertia while promoting agility and creativity; empowering knowledge; recognising and developing the people who contribute most to the organisation; and defining and combining different ways of working.

Along with Ramallo and Duarte, they work as consultants Maria Orejana, who previously worked at The Cocktail and Aviva, María José Castro (Domtar Corporation, Axa Seguros, Hertz and American Express) and Eva Alvarado (Auchan and Brambles Group) who have extensive experience and success in Human Resources.

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