We developed the creative, audiovisual, and outdoor advertising pieces for an awareness campaign for AstraZeneca and FELUPUS.

Campaign for AstraZeneca and FELUPUS on World Lupus Day, based on an idea from our colleagues at the communications agency Edelman, who were also responsible for the project's coordination. MIG Prisma developed the audiovisual and creative pieces – based on a series of illustrated poems created by poet Andrea Valbuena and illustrator Sara Herranz – and managed the associated outdoor advertising campaign.